Hiring the right media buyer can profoundly affect your business growth; here are the key steps to making sure you hire a good media buyer. When looking at a brand’s paid digital channels, Google ads have always had a giant slice of the pie with massive advertising inventory. The Google ads ecosystem, often known as «Ad Words,» includes traditional display and banner ads and search advertising, and you can even run YouTube ads from their platform. All media campaigns purchased from Meta are deployed through their platform known as the «Meta Ads Manager,» formerly Facebook ads manager. In more recent months, the role of Creative Strategy has also become more important when strategizing a successful paid media campaign.

How do I know if I’m being paid fairly as a Media Buyer?

Similar positions to Media Buyer Media Buyer job include Digital Media Buyer, Programmatic Buyer, Traditional Media Buyer, Advertising Specialist. These roles share many of the same responsibilities and required skills, though their focus areas may vary slightly by organization. The highest paying types of media buyers are landman, senior buyer, and senior purchasing agent. The position balances technical expertise with innovative approaches, offering competitive remuneration. Professionals can expect a supportive environment for skill enhancement and career development.

• The average salary for a Media Buyer in South Africa is $24,900 per year.
• Senior media buyers make the highest salaries, but salaries can vary from $40,000 to $91,000 annually.
• Behind every successful advertising campaign, there’s a talented media buyer working tirelessly to make it happen.
• The average salary for a Media Buyer in United States is $75,900 per year.
• Expert knowledge of media planning software and data analysis techniques is also a highly desired skill.

What is the average Media Buyer salary in United States?

Key industries include Blockchain, Artificial Intelligence, Healthcare, FinTech, Space Technology, Finance, E-commerce, IoT. Key industries include IoT, Finance, FinTech, Cybersecurity, Space Technology, E-commerce. A Media Buyer is responsible for purchasing advertising space or time across various media platforms, such as television, radio, print, and digital (Although this article is focused on digital-only platforms). Media buyers must deeply understand different media channels, audiences, and advertising capabilities.

Time Zones

A Facebook media buyer is responsible for deploying ad creative across all Meta advertising channels, including Facebook Ads Platform, Instagram ads, Audience networks, Whats App, FB Messenger, and more. The average salary for a Media Buyer in United States is $75,900 per year. Entry-level positions (Junior Level) start at $45,540 – $60,720, while experienced professionals (Senior Level) can earn up to $91,080 – $136,620. Media Buyer roles in United States represents an exciting professional pathway in United States. Based on a standard 40-hour work week, Media Buyers in South Africa typically earn between $10.18 and $13.77 per hour per hour.

A media buyer’s role has become increasingly important as social media platforms evolve and the most effective media buying strategies change. It was a typical night for you, scrolling through your Instagram feed after a long day at work, and bam! You get hit with an ad for the shoes you discussed with your friend earlier that week. This article is a complete guide to the state of social media buyers, including salary guidelines and how you can hire your own media buying weapon or get hired by your dream company as a buyer.

Where to Find Media Buyer Jobs

Key industries include EdTech, Artificial Intelligence, Cybersecurity, Telecommunications, Cloud Computing. The average media buyer salary has risen by $12,585 over the last ten years. In 2014, the average media buyer earned $61,805 annually, but today, they earn $74,390 a year. That works out to a 9% change in pay for media buyers over the last decade.

Role overview

Rates may vary depending on location, experience level, and https://wizardsdev.com/en/vacancy/strong-middle-full-stack-developer-nestjs-reactjs/ specific employer. Media Buyer roles in South Africa offers rewarding career opportunities in South Africa’s growing market. The role merges professional excellence with practical expertise, providing attractive compensation.

What are a Media Buyer’s working hours?

An early career Media Buyer with 1-4 years of experience earns an average total compensation (includes tips, bonus, and overtime pay) of ₱29,100 based on 7 salaries. A mid-career Media Buyer with 5-9 years of experience earns an average total compensation of ₱354,000 based on 5 salaries. Core skills essential for Media Buyers include Media Buying, Negotiation, Analytical Thinking. The most in-demand trending skills currently are Programmatic Advertising, Influencer Marketing.

Media Buyer roles in Vietnam represents an exciting professional pathway in Vietnam. This position merges practical knowledge with innovation, providing competitive compensation. The role offers extensive opportunities for skill development and career progression. Entry-level positions full-stack developer (Junior Level) start at $12,015 – $16,020, while experienced professionals (Senior Level) can earn up to $24,030 – $36,045.